Often\, a giveaway of the age of the person pontificating about the internet is when they state that something is going to happen in the future that is actually happening in the present.
And when it comes to understanding new technology\, adults have always remarked that a tween has a more intuitive grasp on how it works — although a divide is now also reflected in all areas of culture\, politics and society.
Recently\, the battle over the Stop Online Piracy Act in the U.S. shed light on how the generation gap has widened in different ways\, even as people of all ages are now living online.
So\, what would be necessary to get a critical mass of the population on the same page when it comes to recognizing the advantages and limitations of how we all communicate now?
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END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120202T230000Z DTEND;VALUE=DATE-TIME:20120202T230000Z UID:http://www.metaviewsmedia.com/impossible-ideas-hacking-reality URL;VALUE=URI:http://www.metaviewsmedia.com/impossible-ideas-hacking-reality SUMMARY:Impossible Ideas\: Hacking Reality DESCRIPTION:Join us for a presentation and discussion on what hacking reality is\, what it could be\, and its role in demanding and achieving the impossible.
Led by Jesse Hirsh the session will focus on why hacking reality is a natural response to our world\, how it has evolved over the years\, and where it will go from here.
For more information\:
http\://impossible.ws/event/impossible-ideas-hacking-reality
Newsletters are delivered each Friday morning to subscribers of Metaviews. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120205T180000Z DTEND;VALUE=DATE-TIME:20120205T180000Z UID:http://www.metaviewsmedia.com/youtube-school-advertising URL;VALUE=URI:http://www.metaviewsmedia.com/youtube-school-advertising SUMMARY:YouTube School\: Advertising DESCRIPTION:Join us on the one day each year when television commercials are considered more important than the programming. YouTube School's own Super Bowl pre-pre-game show will look at how advertising plays a role in online video through the use of viral marketing clips\, assorted forms of user monetization and curators dedicated to preserving bits of broadcast history — 30 seconds at a time.
For more information\:
http\://impossible.ws/event/youtube-school-advertising
The latest social network to gain serious traction managed to establish a rabid following through a demographic group that has been frequently viewed as more resistant to new approaches to online interaction\: women.
Pinterest has therefore been portrayed as an unlikely outlet to nurture enthusiasm — even though its encouragement of the categorization of images is predominantly being seen as an ideal method to encourage browsing for products. Just like the majority of retail outlets are designed for female tastes\, a user-generated website was due to follow\, especially one built to encourage transactions.
Whether or not the gender imbalance is reduced\, and regardless of whether it continues its exponential growth\, the evolution of Pinterest sheds light on how there can be a marked difference in how the sexes are effectively reached online. Distinct information\, e-commerce and gaming websites for women have succeeded with approaches that were distinct from the overriding tone of the web.
Personal blogs by women raising young children\, for example\, grew into a marketable industry even as the medium generally lost ground. Will there be a similar stickiness to the image-based bookmarking site compared to casualties like Delicious or Digg?
Participation is open to subscribers only. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120209T230000Z DTEND;VALUE=DATE-TIME:20120209T230000Z UID:http://www.metaviewsmedia.com/play-the-impossible-adventure-games URL;VALUE=URI:http://www.metaviewsmedia.com/play-the-impossible-adventure-games SUMMARY:Play the Impossible\: Adventure Games DESCRIPTION:Story-driven adventures were a cornerstone of the early videogame industry\, but the popularity of role-playing gradually diminished\, due to the growth of multi-player action titles.
A comeback for the genre has taken shape\, though\, with games like Sword &\; Sworcery and Sam &\; Max starting to click with a new generation.
The next monthly edition of Play the Impossible will explore the emergence of both simple and complex narratives during a session that will intrigue both seasoned gamers and newcomers to the culture.
For more information\:
http\://impossible.ws/event/play-impossible-adventure-games
Newsletters are delivered each Friday morning to subscribers of Metaviews. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120212T180000Z DTEND;VALUE=DATE-TIME:20120212T180000Z UID:http://www.metaviewsmedia.com/campaign-school-carolyn-bennett URL;VALUE=URI:http://www.metaviewsmedia.com/campaign-school-carolyn-bennett SUMMARY:Campaign School\: Carolyn Bennett DESCRIPTION:Dr. Carolyn Bennett\, the Member of Parliament for the midtown Toronto riding of St. Paul's\, will join us to talk about how she went from being a full-time physician to a full-time Liberal politician after being elected in 1997. Since then\, she has moved from backbencher to cabinet minister\, and from playing a role in a majority government to thinking about how the party should reinvent itself for the future.
New and returning students at Campaign School will hear about these experiences and ask questions of their own.
For more information\:
http\://impossible.ws/event/campaign-school-carolyn-bennett
Personalized health care has been defined as a priority for the Canadian federal government\, with the recent announcement of a $67.5 million investment in personalized medicine technology\, which will make it possible to consider genetics and other specific characteristics of a patient before customizing treatments.
The advancements will move each member of society closer to the prospect of having their health consistently monitored for their entire lives. Getting them to participate in the process of having this information monitored\, however\, might be something of a challenge.
How can enthusiasm for the personalized approach be extended in a preventative fashion rather than just a reactive one? Does the inherent indifference to thinking about health in the good times put people at risk should things turn bad? And how will these new initiatives be effectively adopted by the medical establishment?
This discussion will be the third in a series related to our major 2012 research project\, \\"The Future of Health.\\"
Participation is open to subscribers only. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120216T230000Z DTEND;VALUE=DATE-TIME:20120216T230000Z UID:http://www.metaviewsmedia.com/test-the-impossible-getting-paid URL;VALUE=URI:http://www.metaviewsmedia.com/test-the-impossible-getting-paid SUMMARY:Test the Impossible\: Getting Paid DESCRIPTION:This month's session will include peeks at the mobile credit card reader GoPayment and a new animation and drawing app for the iPad from zincRoe called Doodlecast.
For more information\:
http\://impossible.ws/event/test-impossible-getting-paid
Newsletters are delivered each Friday morning to subscribers of Metaviews. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120219T180000Z DTEND;VALUE=DATE-TIME:20120219T180000Z UID:http://www.metaviewsmedia.com/youtube-school-contagious URL;VALUE=URI:http://www.metaviewsmedia.com/youtube-school-contagious SUMMARY:YouTube School\: Contagious DESCRIPTION:\\"Going viral\\" is the ambition of many who upload clips to YouTube. But how does an otherwise obscure video end up reaching a critical mass? And is there any secret formula to connecting with the greatest number of viewers?
New and returning students at YouTube School will view and discuss a variety of clips that have achieved some degree of popularity — or maybe just deserve to. The session will interest those looking to create something contagious\, explore the process of getting attention\, or who just like to watch.
For more information\:
http\://impossible.ws/event/youtube-school-contagious
Apple\, Facebook\, Google — companies that we can't live without\, even as many wonder how much longer we have to live with.
New alternatives in hardware\, social networking\, search and more are constantly being pushed to the public. But is anyone going to drop their current preferences for something similar just for the sake of doing so?
Regardless\, even being a cynical critic of the dominant players — let alone making the effort to topple them — also seems to require keeping tabs on what the current giants do right and wrong.
Can the next big company surface on its own terms rather than being a reaction to something else? And are there any benefits to turning away from the preferences of the herd?
Participation is open to subscribers only. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120223T230000Z DTEND;VALUE=DATE-TIME:20120223T230000Z UID:http://www.metaviewsmedia.com/hack-the-impossible URL;VALUE=URI:http://www.metaviewsmedia.com/hack-the-impossible SUMMARY:Hack the Impossible DESCRIPTION:Free and open source software will provide a starting point for regular hands-on hack sessions at the Academy of the Impossible.
Come to learn\, come to hack\, come to observe. Help us build the infrastructure of the Academy and talk about computer\, network and mobile security.
For more information\:
http\://impossible.ws/event/hack-impossible
Newsletters are delivered each Friday morning to subscribers of Metaviews. Please contact us to subscribe.
END:VEVENT BEGIN:VEVENT DTSTAMP;VALUE=DATE-TIME:20120520T060458Z DTSTART;VALUE=DATE-TIME:20120226T180000Z DTEND;VALUE=DATE-TIME:20120226T180000Z UID:http://www.metaviewsmedia.com/campaign-school-shelley-carroll URL;VALUE=URI:http://www.metaviewsmedia.com/campaign-school-shelley-carroll SUMMARY:Campaign School\: Shelley Carroll DESCRIPTION:Shelley Carroll\, the Toronto city councillor from Ward 33 whose political career has taken her from school trustee to chair of the Budget Committee to deputy mayor\, will visit to talk about her experiences in the arena — including the unprecedented attention paid to activities at City Hall in the past year.
For more information\:
http\://impossible.ws/event/campaign-school-shelley-carroll
Customer relationship management\, the method of using technology to measure public sentiment in order to sell something\, has become a more accessible concept with the development of monitoring software.
Moreover\, the approaches that were originally developed to track sales activity along a supply chain have now been extended to more casual approaches to marketing and customer service\, including the ways in which political parties measure public sentiment.
While concerns have grown over what exactly is being monitored through loyalty programs — which offer a rebate of a few cents in exchange for tracking each purchase — there is obviously a groundswell of people who are eager to have their public opinions heard through social media platforms that offer the prospect of someone listening. And the effort required to quantify each mention has continued to get easier.
Does a more automated monitoring of trends cancel out the instinct of those who watch the watchers? And what does it mean for the future of advertising\, marketing and public relations?
Participation is open to subscribers only. Please contact us to subscribe.
END:VEVENT END:VCALENDAR